I had a huge lightbulb moment recently when it came to my blog and business and realized what a horrible, horrible mistake I had been making since starting this journey over a year ago. This mistake practically allowed me to waste nearly a year of work, miss out on time with my family, and if I’m being completely honest, didn’t do much for my mental health either.
I cared too much about what people thought. More specifically, I cared about what certain people thought. In my first year of blogging I had a supportive husband and family. They pushed me through each obstacle I faced and encouraged me not to quit and to keep pushing harder and harder forward. But was my focus on these people? No. For some crazy reason I may never completely understand, I focused on the ONE that didn’t.
I am a people pleaser, basically to a fault, so when I hear criticism, I really take it to heart and want to make everyone happy. Unfortunately that’s not exactly how things work in the real world. There isn’t anything that makes every single person happy, not even chocolate, so how in the world did I expect that everyone in my life would be all “Hoo-ray! Maggie started a blog and it’s the best thing ever!!!”? Ok, I didn’t actually expect that, but I think I maybe hoped for it a little.
So anyways, every time I posted new content (in the beginning anyway), I would look to those around me before BRAVELY hitting the publish. And let me tell you, putting yourself out there on the internet IS brave. But you know what? I wasn’t putting myself out there, not really… I was putting the version of myself out there that wanted to impress the “wrong people,” this voice in my ear that I wanted so badly in my corner. I changed myself to fit a profile and niche that was not my own, and how could that ever work? Spoiler alert: It didn’t.
Seriously, in my year a half in blogging, I have learned first hand the value of JUST BEING YOURSELF. I have been working through the Elite Blog Academy for the second time and was forced to think about who I really wanted my audience to be, who I really wanted to relate to me and my writing. And it hit me like a ton of bricks – though I thought I was following instructions, I really wasn’t at all! So I got right to work, I wrote out exactly who I wanted to write to and went back and have been updating my past content accordingly.
Once I quit caring about the naysayers, magical things started to happen. You guys, I updated and two posts and began sharing on Pinterest and Facebook and my traffic doubled within a day a half. Just after updating TWO! So I kept going, I have now updated 6 of my old posts and have quadrupled my monthly traffic in just 2 weeks. I am seriously blown away and kicking myself for not seeing the light sooner.
Letting go and not caring was really hard, but seeing results like that and so quickly really helped me to realize it was the right decision for me and my blog. I am feeling much happier and confident in my writing. I am more focused and am LOVING the content I am currently working on, so stay tuned!
P.S. If you are a blogger or want to start a blog, I want you to go check out the Elite Blog Academy now. Registration is currently closed but you can add your name to the waiting list. This course is for bloggers at any stage, even those of you who might not have started yet and are on the fence! Once enrolled you get lifetime access, which has come in super handy to me since it pulled me out of a rut and propelled me forward.